Quotes to Help Grow Your Small Business.
We often turn to quotes from great thinkers in order to better our lives and our spirits. Why can’t you do the same to grow your small business? When we look back at the words of well-known leaders within the business world, we give ourselves the chance to build upon their collective knowledge. After all, the advice of giants like Steve Jobs and Henry Ford is timeless. It does any small business owner well to learn from what they have to say.
“Great things in business are never done by one person. They’re done by a team of people.” —Steve Jobs
This Jobs quote demonstrates that if you hope to grow your small business, it’s important to create a solid team between yourself and the surrounding community. How does one do this? Here are a few simple ways: Hire within the local area in order to boost the local economy. Get constant feedback from your consumers on your goods and/or services. Partner with local nonprofits to boost your sales and their causes. This way, you aren’t the only one working towards the growth of your business. If your community forms a tight-knit team behind you, all of them will be rooting for you, and they will all aid you as you move towards success.
“A business that makes nothing but money is a poor business.”—Henry Ford
As a small business, your customers will turn to you for certain comforts that larger companies simply do not have because of their size. Oftentimes, these comforts center around a certain degree of personalization—your customers want to know that they are not just customers, but community members. By paying attention to the unique qualities of your surrounding community, you can ensure that your small business becomes important to your customers beyond a simple transaction. Even something as simple as remembering a regular’s name or sending them a birthday card can ensure their loyalty and give you a glowing reputation.
“If people like you, they’ll listen to you, but if they trust you, they’ll do business with you.”—Zig Ziglar
Trust between your business and your community is imperative. Larger companies are often riddled with scandal and shadowed in corruption, which is often why customers choose to shop locally. Every customer is on the lookout for businesses who cut corners, so strive not to be one of them. There is no way around this: stay transparent, give your customers your best effort, and communicate with them effectively. In return, they will give you their business. It may seem obvious, but in your worst moments, hold on to that. It will pay off.
We’d love to hear how you are putting the wisdom of others into practice to grow your small business.